Multimedialne seminarium z ekono- i socjofizyki

The Sznajd Model (SM) is a sociophysics model of opinion formation. It applies the idea of social validation, which means that people are doing what they observe other people doing. The hope is to create a model of local psychological interactions that will result in global sociological phenomena. In my talk, I will explain how this psychological idea has been applied in the SM using only simple rules for spin interactions. I will present some of the results of the model and discuss its applications.